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Your attitude,
not your aptitude,
will determine your altitude.
Our attitude at FMI has evolved from our culture
and core values.
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Prepare by becoming
KNOWLEDGEABLE
and good at what we do
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Respect your client at all times.
LISTEN
and
UNDERSTAND
what they’re saying
-
CHALLENGE
their thought process, if its likely
to be to the betterment of the client.
They’ll respect your desire for
their ultimate success
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Follow through and deliver with a
determination to
EXCEED
their
EXCEPTATIONS
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Never sit back. Always review performance
and assess how to move forward to the next
level, based on the clients‘
MOTIVATION
and
HUNGER
for
continued success
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FMI’s history and timeline
1980-2002
FMI was established in the United Kingdom by
Co-owner and current VP of Business Development,
Sharon Phillips. Having worked in
marketing and PR at several high end companies
such as Eli Lilly and Grey Advertising, she
formed Freelance Marketing International.
During this period, co-owner and current
President & CEO, Jeremy Phillips, held various
senior roles for some of the world’s leading
financial institutions.
He was responsible for medium ticket asset
finance at Lloyds TSB. At NatWest Head
Office, he set up an entire new business
venture for their vehicle finance division and
at ING Car Lease, Phillips was Head of Sales &
Marketing for their entire UK operation.
2002-2004
Having relocated business activities to the
United States in 2002, a “new look” FMI
Marketing was established under joint ownership,
pulling in the core competencies developed in
the U.K. Heavy focus into the information
technology sector. Client accolades included
INC500 fastest growing private US companies
(repeated by them again in 2004)
2004-2006
Expansion of business into event management and
emphasis in healthcare, maritime and telecom.
Ran first successful hyperbaric symposium
in Florida.
2006-2008
Change of corporate identity and launch of new
website. Continued expansion into new markets,
including I.T. security, legal, auto and
satellite communications. Further
successful healthcare Conference & Expos, with
the same clients.
2008-2012
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Average client retention at 33 months
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Features in South Florida Business Journal
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Increase FMI presence on U.S West Coast,
specifically, Los Angeles area and San
Diego.
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Greater client activities in marine sector,
occupying a global marketing presence.
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FMI expands in naturopathic medicine and
IV Therapy.
2012-2013
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VP,
Business Development named in Top 100
Outstanding Women of Broward County
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FMI expands into other healthcare
environments, including ozone treatment and
environmental detoxification
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FMI introduces “new look” corporate identity
2013-Present
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